How to Create QR Codes and Review Links
A review link is a short web address that sends someone straight to your review page, where they are guided to the review site you want. A QR code is the same thing for the physical world — printed on a poster, a receipt or a business card.
Neither needs an integration, and neither needs you to hold any customer data. You do not have to import contacts or connect anything. Find them under Links & QR in the sidebar.
Your review page already exists
You do not create the first one. Every location has a live review page from day one, and the card at the top of the page is it.
The card gives you the short link — something like clout.ly/r/yourbusiness — with a Copy button next to it. Underneath are four actions:
- Open page — see exactly what a customer sees. Worth doing once before you share it anywhere.
- QR code (PNG) — the code as an image file, for putting into your own designs.
- Print poster (PDF) — a ready-made printable poster. No design work needed; send it to the printer.
- Customise — change how the page itself looks and which review sites it offers.
The QR code on the right is live. Scan it with your phone right now and you will land on your own review page — the fastest way to check it works before it goes on a poster.
Every open is tracked, so you can tell which of your links people actually use.
Where to put it
The page suggests six placements, and they are worth taking literally — this is the difference between having a review link and getting reviews from it.
- Email signature — every email you send becomes a quiet review ask.
- Receipts & invoices — a QR at the moment they are happiest.
- Counter & signage — print the poster and put it where people wait.
- Text from your phone — paste the link into any SMS or WhatsApp.
- Business cards — one QR per team member.
- Socials & bio links — Instagram bio, Google posts, anywhere.
The best-performing placement is usually whichever one reaches the customer closest to the moment they were pleased.
A page for each team member
Pages can be assigned to individual staff, and this is the feature most people miss.
When a page belongs to a staff member, the reviews collected through it are credited to them on the Staff Leaderboard. A QR code on Sarah's business card means Sarah's reviews get counted as Sarah's.
That turns review collection from a task nobody owns into something individuals can see themselves winning at. Create staff pages on the banner sets them up in one go.
Managing more than a few
Below all this is Your pages — every review page you have, with a count.
Search by name, or filter by location using the picker on the right. Each card shows you:
- The QR code and the page name, with its short link and which location it belongs to
- A staff badge if the page is assigned to someone and counts on the leaderboard
- Which review sites the page offers
- How many times it has been opened, and when it was last opened
The opens figure is the useful one. A page that has never been opened is a placement that is not working — the poster is in the wrong spot, or the link never made it into the email signature. A page opened often is a placement worth copying elsewhere.
Each card has Copy link, QR and Edit, and one page per location carries a Default badge — that is the one used when something needs a review link and no specific page was chosen.
Creating another one
New review page, top right. Worth making a separate page whenever you want to measure something separately: one per printed campaign, one per team member, one for the front counter and one for the invoice footer. Separate pages mean the open counts tell you which placement is doing the work.